Comments on: I suck, therefore I sue

By: Lim Chih-Yang

Lim Chih-Yang — Fri, 26 May 2006 06:51:53 +0000

Been reading the comments. Creative is caught in a catch-22. I mean, its a case of damn if I do and damn if I don’t. I have the patent, if I sue I get to big legal cost (and worse may not win). If I don’t sue, shareholders may not be happy, share price may drop and worse still low market share. Thats the mud that they are stuck in.

Personally, I feel that feature wise Creative’s MP3 player are great. Look wise they score way below F. Not to mention the marketing. I mean, Apple have the media hype and cool ads to push their iPod. Creative does not have that, they probably appeal more to techies. Worse their marketing is terrible. I mean have anyone ever seen or can recall a Creative Ads? I can’t recall a good one. I can only recall that lousy ad of an man with huge ears and being able to hear mosquito bite his leg. I mean what sort of ad is that? The Ps of marketing coupled with poor marcom may be a big reason why their stuff don’t fly off the rack.

My 2-cents worth.

By: Lim Chih-Yang

Lim Chih-Yang — Fri, 26 May 2006 06:51:00 +0000

My 2-cents worth.

By: Martin

Martin — Thu, 25 May 2006 14:17:32 +0000

Creative? Not a creative move hor!

By: Martin

Martin — Thu, 25 May 2006 14:17:00 +0000

Creative? Not a creative move hor!

By: Milkboy

Milkboy — Sun, 21 May 2006 02:47:16 +0000

Sim need to go to the Marketing World Of Steve job’s School. How on earth is your puny ass good for nothing non fashoinable company going to sue one of the biggest most trendiest and richest company in the world and expect to win. I guess desperation is really taking it’s toll them…at least they have that shit called progikeys or something like that!!

By: Milkboy

Milkboy — Sun, 21 May 2006 02:47:00 +0000

By: voda

voda — Fri, 19 May 2006 16:25:34 +0000

creative’s marketing team needs to go back to sch..and that Sim too. I can lend him my marketing textbook if they want. Make lousy products and wanna conquer..did Sim’s balls suddenly grow larger than his head?

By: voda

voda — Fri, 19 May 2006 16:25:00 +0000

By: fch

fch — Thu, 18 May 2006 15:58:38 +0000

apple applied for the same patent too. only to find out creative already did it.. if apple did get the patent in the first place. they would have done the same.

By: fch

fch — Thu, 18 May 2006 15:58:00 +0000

apple applied for the same patent too. only to find out creative already did it.. if apple did get the patent in the first place. they would have done the same.